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Online strategy

Setting up an online strategy

Develop a strong online strategy with LOFT 33, increase your conversion rate and reach your business goals

In today’s digital world, a strong online presence is crucial to the success of any business. A well-thought-out online strategy is the foundation of all your digital marketing efforts. At LOFT 33, we help you develop a strategy specifically tailored to your business goals and target audience. We take the time to understand your unique needs and market environment and work together to create a plan that will help you achieve your goals and increase your conversion rate.

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Our digital strategy in 8 main components

At LOFT 33, our approach consists of nine key components that make up an effective digital strategy. These components include:

Online presence

  • Corporate website: the core of your online presence. We make sure your website performs well, both functionally and visually appealing.
  • Mobile site or minisite: for campaigns or specific objectives, we create customised mobile sites or minisites.
  • Online profiles: management and optimisation of your business profiles on platforms such as LinkedIn, Facebook, Twitter, Instagram and YouTube.
  • Business ads: strategies for placing targeted ads that bring your brand to the attention of your target audience.
  • References on other sites: strengthening your online visibility through references and mentions on relevant websites.

Digital marketing

  • Banner ads: development and placement of visually appealing ads on relevant websites.
  • Search engine marketing: strategies for paid search results to increase your visibility.
  • Facebook ads: targeted ads on Facebook to reach your specific target audience.

Sell online

E-commerce solutions: development of an online point of sale where customers can make purchases 24/7, including integration of payment systems and inventory management.

Customer interaction

Multichannel communication: customer access via email, phone and social media, allowing you to manage and maintain customer relationships effectively.

Interacting with vendors

Online engagement: strategies for effective online communication and supplier collaboration.

Online security

Security measures: protecting company and customer data, ensuring privacy and regular backups to keep your data safe.

Efficiency through technology

Cost savings: use of advanced hardware and software to reduce overheads and improve operational efficiency.

Cloud-computing

Data management: storage and access to data and programmes via cloud solutions, providing flexibility and scalability.

With our comprehensive approach, we help you optimise and integrate all aspects of your digital presence, ensuring your strategy is both broad and deep.

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Frequently Asked Questions about Setting Up an Online Strategy with LOFT 33

Why is an online strategy essential for my business?

An online strategy provides a clear direction for your digital marketing, increases visibility, and helps achieve business goals. At LOFT 33, we create customized strategies tailored to your market and target audience.

What elements are crucial in a strong digital strategy?

An effective strategy includes online presence, digital marketing, e-commerce, customer and supplier interaction, online security, technology efficiency, and cloud computing. LOFT 33 integrates all these components for maximum impact.

How does LOFT 33 help improve my online visibility?

We optimize your website, implement targeted ads, and enhance your presence on social media and external platforms. This attracts more visitors and increases conversions.

Why is e-commerce an important part of an online strategy?

Online sales make your business accessible 24/7 to customers. LOFT 33 helps set up a user-friendly e-commerce platform with integrated payment systems and inventory management.

How can technology make my business more efficient?

By implementing cloud solutions and advanced software, we reduce operational costs and improve efficiency. LOFT 33 advises on the best tools to fit your needs.

Want to take your online presence to the next level?

Contact us today to develop a customised online strategy that achieves your business goals. Click the button below to schedule a free consultation and find out how we can help you grow in the digital world.

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